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Communication Advanced of REVEAL - Yetişkin eğitimi sayesinde Avrupa’da gönüllülük çalışmalarının etkisini arttırma.
REVEAL - Raising Effectiveness of Volunteering in Europe through Adult Learning
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Communication Advanced

Course Code: COMM3  

 Communication Advanced
This course provides guidelines for public speaking when needing to face a crisis. It also provides guidelines for effective communication among NGOs. And finally you will find out more about SEO (Search Engine Optimization) and positioning strategies to help build your organisation´s presence on the Internet.

Duration: 45 m.
Author/Source: REVEAL Staff
Tags: communication, courses, training, volunteering
Language: English
Modality: Online Course Curso online 
Starting: 21/11/2012    Ending: 01/01/2014


 Module 1
Public Speaking
Clic to learn  Communication guidelines in public speaking during crisis management

 Module 2
Communication with external organizations
Clic to learn  Guidelines for effective communication among NGOs

 Module 3
Basic use of IT in communication
Clic to learn  SEO and Positioning strategies for the volunteering field.


More...

View PDF Contents
Download PPT
Get your certificate
Course Test
Audio Course
Self Assessment Tool

Bibliography:

Source Bibliography:  

Pau Salvador i Peris. Jornades de Foment de la Investigació. COMUNICACIÓN E IMAGEN EN LAS ONG. Universitat Jaume I

Guillermo Caro. Guia para el desarrollo de una comunicación efectiva de ong´s.
Angelfire Journal
[http://www.angelfire.com/journal2/comunicarse/GUIADES.pdf]

David Williamson. Marketing & communication in Nonprofit Organizations.
Center for Public and Non Profit Leadership.
2009. Georgetown Univeristy.
[http://cpnl.georgetown.edu/document/1242781108295/Marketing+and+Communications.pdf]

Departamento de Desarrollo sostenible de la FAO. La comunicación para el desarrollo:
una nueva estrategia.
FAO.org
[http://www.fao.org/docrep/t1815s/t1815s03.htm ]

World Health Organization. “WHO Outbreak communication
guidelines”
. © World Health Organization 2005. www.who.int
[http://www.who.int/infectious-disease-news/IDdocs/whocds200528/whocds200528en.pdf
]

National Volunteer fire council. Guide to Communicating with
Elected Officials
. [http://www.nvfc.org/files/documents/ElectedGuide.pdf
]

PAHO/WHO. Crisis and Emergency Risck Communicatio. Tool 14 News
Media Communication
. Paho.org 

Sara Dolnicar, Katie Lazarevski. Marketing in non-profit organizations : an
international perspective
. Emerald Group Publishing Limited 2009.
[http://ro.uow.edu.au/cgi/viewcontent.cgi?article=1612&context=commpapers 
]

Celine Chew. Strategic marketing planning and positioning in
Voluntary non-profit organizations: empirical Findings and implications
for british charitable Organizations
. Birmingham: Aston Business
School, Aston University, 2005
[http://cosmic.rrz.uni-hamburg.de/webcat/hwwa/edok05/f10201g/RP0506.pdf
]    

US Department of Healt and Human Services. Crisis and Emergency Risk Communication. CDC 2012

Further References:

http://www.wikihow.com/Category:Computers-and-Electronics

http://www.wikihow.com/Category:Education-and-Communications

http://www.easynonprofitmarketing.com/

http://www.slideshare.net/VolunteerHoward/web-social-media-strategies-for-volunteer-engagement

Costa, Joan (1977), La imagen de empresa: métodos de comunicación integral. Ibérico Europea de Ediciones. Madrid.

Chaves, Norberto(1988), La imagen corporativa: teoría y metodología de la identificacióninstitucional. Editorial Gustavo Gili. Barcelona.

De Felipe, A. y Rodríguez, L. (1995), Guía de la solidaridad. Ediciones Temas de Hoy. Madrid.

Drucker, P. (1992), Dirección de Instituciones sin Fines de Lucro. Editorial El Ateneo. Buenos Aires.

Ind, N, (1992), La Imagen Corporativa. Ediciones Díaz de Santos. Madrid.
Kotler, P. y Andreasen, A.R. (1991), Strategic Marketing for Nonprofit Organizations. Prentice Hall. Cuarta edición. Englewood Cliffs. New Jersey.

Kotler, P. y Roberto, E.L. (1989), Marketing Social. Estrategias para cambiar la conducta pública. Ediciones Díaz de Santos. Madrid.

Villafañe, J. (1993), Imagen positiva. Gestión estratégica de la imagen de las empresas. Ediciones Pirámide. Madrid.




Related Courses:


Communication Basic - REVEAL - Raising Effectiveness of Volunteering in Europe through Adult Learning Communication Basic
Communication Intermediate - REVEAL - Raising Effectiveness of Volunteering in Europe through Adult Learning Communication Intermediate







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